Real college football players' names are not supposed to appear in video games if they're still in school at the time they are published. But Tim Tebow's name slipped into NCAA Football 10, which came out during the Heisman Trophy winner's senior year at Florida.
Tebow still was called "QB#15" in the game itself, unless you edited the roster or downloaded one from someone else. This usage concerns a play available in the Florida playbook—"Shotgun Twin QB Tebow"—whose full name was visible only in a dynasty-mode feature that hasn't been in the game since. An SB Nation reader spotted it last week.
This is interesting because, as you may know, former college players are suing the NCAA and EA Sports
Tebow's name in a football play doesn't sound to me like a use of likeness though. As the playbook may be used for any team, the name plainly identifies a formation the movements of 11 players after the snap, not a specific performer on the field. As a frame of reference, the Tiger Woods PGA Tour series populates the leaderboard of its career events with all the real names of those currently on tour. Only two dozen tour pros are licensed to appear in that game this year. But the name-only references are fair enough, provided that's the extent of the representation. Even applying that name to a computer-drawn shot arc in a playoff scenario
What this does show is another example of those making NCAA Football 09 basing the game on real and current college performers. But we already knew that
EA Sports Used Tim Tebow's Name in NCAA Football 10 [SB Nation]
Kotaku
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